12-04-12 DBID MinutesG
KALISPELL BUSINESS IMPROVEMENT DISTRICT
Board Meeting Agenda
Tuesday, December 4, 2012
7:30 AM - 9:30 AM
Whipps Building Conference Room
14 3rd Street East, Second Floor
Kalispell, Mt. 59901
Call Meeting to order
Approval of the Agenda
Acceptance November 6, 2012 minutes
HEARING OF THE PUBLIC
BUSINESS
Security Cameras - Marshall
Board support of community/political issues - discussion
Advertising
COORDINATORS REPORT
NEW BUSINESS
Next meeting - Tuesday, January 8, 2013 - 7:30 AM
Future scheduled meetings: 2/5/13, 3/5/13, 4/2/13
ADJOURNMENT
P. O. Box 1997, Kalispell, Mt. 59903 * (406) 253-6923 * pam@downtownkalispell.com
KALISPELL BUSINESS IMPROVEMENT DISTRICT BOARD MEETING MINUTES
Meeting date: December 4, 2012
Location: 14 3rd St. E., Kalispell, MT.
PRESENT: Margaret Lekander (Chair), Pam Mower, Janet Clark, Marshall Noice, Tim Price, Jon
Fetveit, & Pam Carbonari (BID Coordinator)
ABSENT: John Hinchey
PUBLIC IN ATTENDANCE: Jim Ness
MEETING CALLED TO ORDER AT 7:35 AM by Chair, Margaret Lekander
MOTION: to approve the agenda dated 12/4/12 by Marshall and second by Janet Clark— Approved
unanimously. Motion to approve the minutes of 11/6/12 by Janet Clark with a second by Jon Fetveit
— Motion was approved unanimously.
HEARING OF THE PUBLIC: Jim Ness provided an update on the KDA and possible future events
that are in beginning stages of discussion such as a 3 on 3 basketball tournament.
BUSINESS:
Security Cameras — Last year the board had a general discussion about security cameras with
Police Chief Roger Nasset and Alert Securities. Alert Securities were going to bring us additional
information regarding cost, set-up and maintenance. Many months have passed and we have not
received the additional information. Marshall Noice wanted to have another discussion to determine if
we still wanted to pursue security camera installation in the downtown. Alert Securities had a camera
on Main Street and 2nd Ave. E. but they have since moved from the downtown and took their camera
down. The board remains interested in pursuing costs and potential partnerships. Janet would like us
to contact the city about a partnership and Marshall agreed. Tim agreed that in a perfect world
cameras would be great but he hoped we would make sure to consider cameras not only on Main
Street but also on 1 St Ave. E and W and the alleys. Jon mentioned that a potential partnership could
be that we buy the cameras and then the city monitor and maintain them. Pam C. will have a
conversation with Doug Russell the City Manager and report back to the board.
Board support of issues — Because some of the items that the BID Board is asked to provide
support for or against have the potential of being controversial in our community, a general discussion
was held. Marshall felt it was important to support the final decisions made by our elected officials.
Jon indicated that if the issue affect property owners in the BID we should be involved and in
particular is it is an economic development issue. The consensus of the board was to continue to
bring individual issues to the board for determination whether we will or will not get involved as a
group.
Advertising — In order to determine where advertising dollars should be expended and the type of
advertising, the board discussed who they were trying to reach with the advertising dollars. Jon,
Janet and Margaret all agreed that we were trying to reach the locals primarily, not the tourists. Jon
felt that if we make the downtown thriving for locals the tourists will come. Tim mentioned that we do
need to make efforts to reach the tourist after they are here. Tim also mentioned billboards but the
general consensus at this time was not to pursue billboards. Margaret wants us to try new things like
Montana Public radio and the bus wraps were also mentioned. Tim indicated that when we spend
advertising dollars on the radio we have to know who our customer is and then choose the stations
that will work for that market. Pam Mower would like to see us use a tag line like "Heart of the
Flathead Valley — Downtown Kalispell on all advertising. The board would like the television ads to
be event oriented and determined that they do not wish to continue playing "The Bricks" TV
commercial at this time. Currently we are spending approximately $1000.00 per month on TV
commercials and the reduction to $500.00/event was discussed. The board would like to see a
common voice used for radio and TV advertising. Utilizing the same voice would create recognition
by the listening audience to pay attention because it was something about downtown. A motion was
made by Marshall and seconded by Margaret to authorize an expense of up to $150.00 per month for
facebook ads featuring specific events. The motion was withdrawn. A second motion was made by
Marshall and seconded by Janet to authorize an expenditure of up to $150.00 for Art Walk and First
Night Flathead for facebook ads in addition to our facebook posts made by our contractor. The motion
passed unanimously.
As part of the advertising discussion the board remains interested in getting historical plaques on all
buildings that are listed on the historic register.
Jon Fetveit agreed to look into WIFI opportunities in downtown and report back to the board at the
January meeting.
No New business
ADJOURN
Jon Fetveit moved to adjourn the meeting at 9:30 AM, seconded by Janet Clark - Approved
unanimously.
NEXT MEETING
Tuesday, January 8, 2013 at 7:30 AM — Whipps Building, Second Floor Conference Room
Respectfully submitted,
Pam Carbonari, BID Coordinator
On behalf of the BID Secretary
December 4, 2012 Coordinators Report to the Board
MEETINGS
• CORE review committee did not meet in November. We will be meeting with
Willdan Financial regarding the draft feasibility plan December 12. Work is
expected to be done by the end of February.
• Met with Mike Baker of Parks and Recreation to talk about the bench project. The
BID is completing the restoration of 43 benches within the district and the city will
have to complete the remaining 10 benches as they are located outside of the
district. The city will probably not be able to complete the project until next summer
due to budget issues.
COMMUNICATION/COORDINATION
• A letter of request to be considered as a Montana Main Street Designated
community has been sent. I expect to hear something during December.
• I coordinated with the City of Kalispell to assist with the Christmas tree lights on
our community tree located at the Chamber.
• One of the park benches in for restoration had broken arms. I met with the city and
they have ordered new arms for the one bench and also two sets of replacement
arms for additional benches that are in need and in storage currently. Our project
should be complete by mid -December,
• Met with Diane Medler and Katharine Thompson to continue the work on the way
finding signage. We anticipate final documents from our consultant in the month of
December.
• The clean-up cart needs new tires. The tires are being ordered from Murdoch's.
• An invoice was delivered and paid by the City of Kalispell reimbursing the BID for
labor to empty the decorative trash cans in the district in the amount of $2,430.00
EVENTS
• Since our last meeting we have celebrated an additional First Fridays in Downtown
Kalispell. This Friday will be the annual Art Walk which happens to fall on The
First Friday! Most of the businesses downtown are excited about the Art Walk and
we will have lots of activity for the community to enjoy. Music, food, art exhibits,
wine, beer, lots of shopping and great friends will be found downtown on Friday
night from 5:00 — 9:00! !
• The annual Christmas parade was well attended. The Kalispell Downtown
Association had a float in the parade which carried Santa. We did a great job of
decorating the float. After the parade, was the 3Td annual Christmas Tree Lighting at
Depot Park with Santa lighting the tree and Friends of the Crown of the Continent
Choir leading us in carols.
• Storyhill Concert - December 13 in the KM Theatre