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02-23-11 DBID MinutesKALISPELL BUSINESS IMPROVEMENT DISTRICT BOARD MEETING MINUTES Meeting date: February 23, 2011 Location: 314 Main St. Kalispell, MT PRESENT: Janet Clark(Chairperson), Margaret Lekander, Bill Goodman, Jon Fetveit, Melanie Cross, Tim Price, Pam Carbonari (BID Coordinator) PUBLIC IN ATTENDANCE: - Heather Anderson and Lindsay McDonald from Colter Coffee MEETING CALLED TO ORDER AT 8:10 AM by Chair Clark MOTION: to approve the agenda dated 2/23/11 and minutes of 2/10/11 by Bill, second by Melanie. Motion Approved by all Board Members in attendance. HEARING OF THE PUBLIC: No public comment BUSINESS Ideas were discussed in a general marketing conversation. Tim showed a brief commercial from Detroit and the board discussed the quality and "edgy" piece of commercial. The board would like to move forward with placing 30 second video spot lighting the Christmas Parade, Art Walk and Chocolat Affaire on You Tube and requested that Pam negotiate with Localflo regarding the fees. Continued conversation about better utilization of FACE BOOK with the board requesting that Pam comment on Facebook weekly. Discussion to update our web page with new businesses featuring Rocky Mountain Outfitters and Colter Coffee. MOTION: A motion was made by Margaret and seconded by Jon to have Pam produce a Facebook ad in the amount of $100.00 per month. The focus should be on reaching people 19 — 69 with 15 miles of Kalispell. Motion Approved by all Board members present. The marketing card was postponed to the next meeting. Margaret requested that the next meeting have an agenda item regarding Future Events COORDINATOR REPORT: No Coordinators report. Meeting called for marketing discussion only. ADJOURN Jon moved to adjourn the meeting at 9:15 AM, Melanie second. Approved by all Board Members. NEXT MEETING Thursday, March 24, 2011 - 8:00 AM at MWED Respectfully submitted, Pam Carbonari BID Coordinator