11-10-10 TBID MinutesBoard of Directors Meeting
Kalispell Tourism Business Improvement District
Wednesday, November 10, 2010 — 3:00 PM
Kalispell Hilton Garden Inn
Minutes
Board Members Present: David Ginepra, Bryan Scott, Arlinna Wolfe, Janet Clark, Lori Fisher
and Gib Bissell
Board Members Absent: Chris Walters
Staff Present: Diane Medler and Joe Unterreiner
Guests Present: Lisa Brown
Meeting was called to order by Gib Bissell, Vice -Chairman of the Board at 3:00 PM.
1. Hear from the public- None
2. Approved Minutes from the October 13, 2010 Meeting
a. Discussion: None
b. Action: Motion was made by Janet Clark. Motion was seconded by Gibb Bissell.
The board approved motion unanimously.
3. Board Operations
a. FY 2011 Q1 Returns: Diane informed the board that she had received that data
from the city on the Q1 returns that were submitted by the hotels. Several issues
were discussed.
i. Sharing of Information: Diane asked the board to address the sharing of
information and who this information should be shared with. The board
talked about the information being public. No formal action was taken.
ii. Irregularities: Bryan and Diane pointed out that there appeared to be
irregularities in the returns and asked the board how they wanted to move
forward in handling these issues. Bryan suggested that a process be
created to insure fairness and objectiveness. The board gave direction to
Joe and Diane to create a proposed set of guide lines, actions, and process
to handle these types of issues in the future (they will present this to the
board in the next board meeting). Until then the board gave them the
approval to call any hotelier that they felt had irregularities for the past
Quarter. No formal action was taken.
iii. Budget Discrepancies: Diane expressed her concern that the amount
collected via the tax returns was less than what was expected. Bryan
presented the board with several numbers that could be used to assist the
board in making modifications to the budget. Bryan expressed that he was
concerned that the budget that was passed by the board and presented to
the city, was of little relevance at this point and that it needed to be
modified. No formal action was taken.
b. Business Days at the Capital: Board discussed approving Diane to attend the
events of the Business Days at the Capital January 3-4, 2011 to speak with
legislators regarding the importance of tourism to our local economy. Lori Fisher
made the motion to approve her expenses to attend. Janet Clark seconded the
motion. Board passed the motion unanimously.
c. Board Meeting Location and 2011 Schedule: Board informally decided that the
board would meet on the 1st Wednesday of each month at 3:00 PM at the
conference room at the Chamber Office Building. No formal action was taken.
d. Recap of Expansion of Air Service Meeting held October 27th: Diane went over
the key points of the meeting and recapped the motion approved by the board at
the special TBID meeting regarding air service held on Oct. 27th. The board
moved to contribute $2,000 towards the outbound marketing plan for a proposed
new Allegiant flight. This collection of funds, gathered from several entities
throughout the Flathead Valley, will be submitted to Allegiant by Cindi Martin
airport director to solidify the new air service to GPI. No action was taken.
e. The City of Kalispell provided a draft letter to be sent to the Flathead County
Economic Development Authority requesting a meeting to discuss the Air Bank
concept, a management model for marketing funds used to capture new air service
to Glacier Park airport when it becomes available. The board reviewed the draft
letter. Janet Clark made the motion to approve the TBID board chair signing the
letter in support of the City initiating the Air Bank discussions with FCEDA. Gib
Bissell seconded the motion. Board passed the motion unanimously.
4. CVB Update
a. Recap of Strategic planning session and process moving forward- Diane presented
the Board with a 6 page recap of the Strategic Planning Session and spoke about
the process moving forward using the data collected. No action was taken.
b. Recap of Calgary Trade Show- Diane considered the Trade Show a worthwhile
marketing venture. She presented the board members with a set of maps,
brochures, and information pieces that she used at the trade show. 200 leads were
captured which will be shared with any TBID members interested per state bed
tax regulations. Some discussion was had as how the leads should be distributed.
No action was taken.
5. Other Business
a. Web Site Changes: Diane presented an outline of changes to be made to the
Kalispell Chamber web site to increase exposure and accessibility to TBID
member hotels. Lori Fisher made the motion to approve the changes and the
expenses to make such changes. Janet Clark seconded the motion. The motion
was passed by the board unanimously.
b. Black Friday Advertisement- Gibb Bissell asked for all members who had an
interest in doing a co-op "black Friday" advertisement in a Canadian publication
to contact him.
c. State CVB Meeting- Diane informed the board that she would be attending a
Statewide CVB Meeting in Helena on November 18tn
Meeting was adjourned by Gibb Bissell at 4:45 PM.
Respectfully Submitted: Bryan Scott (Treasurer -Secretary)